Sleddogg customers come to us because they need a more sophisticated, aggressive and focused marketing approach
Toward that end, Sleddogg Marketing Management offers the following consultative services:
Go-to-Market (Product Marketing): A part of your marketing team; helping you build market-driven strategies for products and services.
Organic Growth Strategies: A business consultant; helping you develop market growth strategies with the resources you already have. A featured part of this is Outsourced Impact Marketing; an outsourced marketing professional; leading your efforts to make an impact via a sponsorship or at an event.
Marketing 'Take Out': An outsourced marketing manager; helping you to keep your marketing momentum going when resources are scarce.
Lea-Ann W. Berst leads the Sleddogg project efforts

Lea-Ann W. Berst builds strategies and puts them into action. As principal at business consulting firm – Sleddogg Marketing Management, Lea-Ann works with organizations with special marketing projects; helping them to meet their strategic business goals and to develop projects that complement their existing portfolio of marketing efforts. With decades of corporate and consultative experience, Lea-Ann possesses a great ability to help companies see themselves as their customers do. She applies market management principles and methodologies, promotes past successes and leverages current organizational strengths to formulate and activate market growth strategies.
Prior to founding Sleddogg almost 10 years ago, Lea-Ann worked for some of the world's most well-known consumer products and commercial enterprise companies, including IBM, Memorex Telex, Champion Products, and Marvel Comics Group. Today, her clients consist of organizations who want to take their business into new directions – ranging in the fields of: technology, e-learning, retail, events management, health & wellness, Olympic, sustainability, and college preparatory schools.
As a result of her experience, Lea-Ann has garnered industry attention. She was most recently named 2011 Women in Business by the Triangle Business Journal; recognizing women who have proven to be dynamic and outstanding leaders with established track records of significant accomplishments in business and/or community service. As an award winning communicator and marketing professional, Lea-Ann successfully merges her product management, global marketing and business management experiences to bring a unique perspective to every project she works on.
Why Lea-Ann?
Businesses like working with Lea-Ann because she is money well-spent. She comes in, works a specific job, and leaves with a successfully completed project. She is a marketing expert who can integrate with your team for the duration of a project and then leave without disruption. And, companies want to draw upon her experience and benefit from the lessons she has learned without having to make a full-time commitment.
With a global economy that's often in flux, businesses realize that it pays to use consultants to fluidly fill in the gaps.
“I had the pleasure of working with Lea-Ann when she was commissioned to coordinate and manage the Global marketing for main Olympic Sponsor of 2008 (Lenovo). With her dynamic leadership and drive she coordinated the world tour to bring the Brand into worldwide focus. With amazing energy and attention to detail, she completed the whole world tour and her stop in Russia was a refreshing injection of direction and guidance. She clearly defined new challenges that had arisen on site and managed to resolve local issues with cultural sensitivity and without compromising her professional integrity. All of which made delivering the Press Event, the Road tour and End of Tour party in the Winter Palace Square a joy to work on. Lea-Ann's tireless efforts to build the awareness of the brand were a huge success and I am thankful that I had the opportunity to be part of it.”
Sarah Slennett
Live Events Project Manager | Just Squares Ltd.
UK |