Raleigh, NC - Sleddogg Marketing (http://www.sleddogg.com/), a market strategy and management-consulting firm, announced today that Principal Consultant Lea-Ann W. Berst is speaking at the Raleigh Capital City Club's Business Alliance Luncheon on Thursday June 10th at 11:30 AM.

Highlighting on how to effectively market a business, Berst will discuss strategies to increase sales by focusing on offering customer-valued solutions within targeted markets.

"Most companies plan to sell what they have - but many haven't thought through the details as to how to get there." said Berst. "How can a business get what they want if they don't even know what they're aiming at?"

Berst will talk about basic marketing strategies and tools needed to increase sales today and grow the business well into the future. "Developing the right blend of controllable variables that produce the response desired in the target market, and implementing the right communication plan is the key to success in the market today," continued Berst.

To learn more about the Raleigh Capital City Club, and to register for the June 10th Business Alliance Luncheon, please visit http://www.capitalraleigh.com or phone 919.832.5526.