A proactive approach
Lea-Ann W. Berst is a North Carolina-based business consultant who specializes in marketing that works. As Global Activation Marketer, Lea-Ann works with clients (big and small) who need an expert to help them be more effective and dynamic in their marketing approach.
Organizations in the U.S. and around the globe bring her on board when they need a more proactive approach for dealing with competition, when they are entering into challenging markets, and because she knows…
- what to say and do in order to influence target audiences toward a desired behavior,
- how to activate a marketing campaign; effectively managing standalone or sophisticated
engagement marketing programs,
- how to facilitate marketing workshops; guided experiences designed to help teams collaborate to resolve strategic and marketing challenge,
- how to communicate value in ways prospects will buy into,
- how to position a product or an entire organization in a market,
- how to create valued (and engaged) customer experiences,
- how to motivate a market with relevant messaging, and
- how to arm your team with the knowledge they need to develop innovative and collaborative habits and routines.